Some of the biggest names at Carlton Football Club will support next weekend’s #iknowsome1 campaign for the second year in a row, to help us raise awareness of bowel cancer – Australia’s second biggest cancer killer.

The #iknowsome1 campaign will feature at Carlton’s Round 20 clash with the Gold Coast Suns at Etihad Stadium on Saturday 9th August 2014, and aims to build greater awareness of bowel cancer and the importance of early detection using a simple at-home bowel screening test.

Carlton president Mark LoGiudice said the Club is proud to get behind the initiative to raise awareness of cancer prevention.

“Far too many Australians have been lost to bowel cancer and it is a disease that can be successfully treated or even prevented with early detection. Get behind the campaign at our Round 20 game against the Gold Coast Suns,” LoGiudice said.

If you or someone you know has been affected by bowel cancer, join in simply by using the hashtag #iknowsome1 on Twitter or Instagram.

You can add a photo too … the most creative selfie will win an iPad mini valued at $500. Plus, if you tag @CarltonFC in your post, you could the opportunity to run out with the team as the junior mascot in the Round 20 game against the Gold Coast. With or without a selfie, your post will help save lives by raising bowel cancer awareness.

Read the full story on the Carlton website here.