15 May 2015

A huge thanks to Sydney Swans coach John Longmire for helping us raise awareness of bowel cancer on Sydney’s Seven News last night, ahead of our #iknowsome1 match tomorrow.

Longmire bravely spoke out about his personal connection to bowel cancer, sharing the story of the loss of his mother to the disease. He is keen to help us spread the message about how common bowel cancer is and the importance of screening for early detection.

Our #iknowsome1 awareness campaign will feature at ANZ Stadium tomorrow night when the Sydney Swans host the Geelong Cats.

We are thrilled with the support for #iknowsome1 from Longmire, our player ambassadors and the Sydney Swans – thanks a million!

You can get involved with the campaign too by posting on Twitter or Instagram using #iknowsome1. View the campaign here.